female empowerment calling
"Day after day, her life is dulled with the routine of her 9-to-5 office job. She spends her hours dreaming of freedom. Finally, one day she quits her job and takes charge of her life, becoming her own boss."
For this project I was tasked with creating a Fashion Lookbook and coordinating film. My team decided to create a theme that told a story rather than the conventional layout. Inspiration was pulled from the kitsch suburbia of Edward Scissorhands.
Creative Directors: Alyssa Davis, Taylor Primuth, Trisha Bhavnani
Photographer: Emma Craft
Models: Olivia Rufinn & Fama Diaye
Videographer: William Harris